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Do you want to understand the basics of keyword research? Here’s a free and in-depth online course on Keyword Research Course from Greg Gifford.
SEMrush, one of the popular SEO software for online marketers is offering a FREE Keyword Research Course authored by Greg Gifford. It’s a free course, so you don’t have to spend a single penny to learn about SEO, its strategies, and how to implement it within your organization.
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Greg Gifford is an experienced SEO consultant specializing in Local SEO. He is the Vice President of Search at SearchLab, a local SEO and PPC agency located in Chicago, IL. With over 17 years of experience, Greg has been an honored guest and speaker at top SEO conferences around the globe.
It’s a golden opportunity for you especially if you are a beginner as you can learn about Keyword Research Course at no cost. This course contains different modules to give you that complete Keyword Research knowledge.
This course has 8 lessons with one hour of training. Following are the list of modules in the training
Lesson 1. Introduction to Keyword Research
In this lesson, you’ll learn what is SEO keyword research is and how important it is for your SEO strategy. It provides and excellent foundation of the SEO strategy and relevant keyword research.
Lesson 2. Understanding the Business
In this module, the focus will be on developing the understanding of the business and how to research keywords for a particular business based on the analysis and the niche.
Lesson 3. Query Intent
In this lesson, you’ll learn the types of intent users and how they correspond with the search results.
Lesson 4. Create a List
After you have learned how to perform keyword research, you move on to your first niche keyword research and create your list. You will also learn which ones can bring you fast and long-term results.
Lesson 5. Semrush Tools
To perform advanced keyword research, you need effective professional tools. In this lesson, we introduce you to the Semrush keyword research tools, which help you in SEO keyword research.
Lesson 6. Not Provided Keywords
To make your keyword research even more effective, you might want to discover which keywords are hidden by the ‘not provided’ label in Google Analytics. In this lesson, we tell you how to overcome this roadblock.
Lesson 7. Check Your Competitors
Smart competitor analysis can give you valuable ideas. In this keyword research guide, you will learn how to gain competitor insights and what to focus on while doing your keyword research.
Lesson 8. Create Content
Optimizing your content with the right keywords is critical for achieving top search engine rankings. This lesson will teach you how to write optimized content using researched keywords.
You can Try SEMrush for FREE for your website to see how it helps your site improve the SEO.
Join now to learn Keyword Research from Greg and I am sure that you will learn more in the free online training from SEMRush.